I am a voracious reader who is making an enormous life switch from fiction to nonfiction which makes up this list. If you haven’t read any of these, check them out. They are great.

If you are a business coaching client or TAB member, these books are available directly from me for loan.   If you don’t want to wait, you can link directly to Amazon.  Bon Apetit.

Outliers: The Story of Success

Malcolm Gladwell

Along with the rest of the planet, I like all of his books. I love the way that Malcolm can take long scholarly texts and present their meanings in language that I understand. What did I learn? Getting good at stuff is about practice. practice, practice. It is the same ol’ message with more data. If you were looking for a shortcut, it isn’t here.

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

Timothy Ferriss

One thing I loved: Outsource,baby! This book inspired me to hire assistants and researchers where ever they may be and let them help me create and sell my product better and faster.

Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition

Guy Kawasaki

One thing I loved: The 10/20 Rule. Ten slides in 20 minutes. If you can’t demo your product in that time…. you lose. I have taken this to heart.

A Stake in the Outcome: Building a Culture of Ownership for the Long-Term Success of Your Business – Jack Stack

The Great Game of Business – Jack Stack

The Open-book Experience: Lessons From Over 100 Companies Who Successfully Transformed Themselves – John Case

Six Disciplines® Execution Revolution: Solving the One Business Problem That Makes Solving All Other Problems Easier – Gary Harpst

What Got You Here Won’t Get You There: How Successful People Become Even More Successful – Marshall Goldsmith

One thing I loved: Marshall is a poet who’s theme is “Don’t be an Asshole.” He wins my vote.

Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More – Chris Anderson

One thing I loved: This was my life as a distributor in the music business. I could have written this book if only I’d had the insight. Thanks, Chris.

QBQ! The Question Behind the Question: Practicing Personal Accountability in Work and in Life – John G Milller

One thing I loved: This actually helped me be a better salesperson. Sure it is about accountability but simply put, it is about listening.

The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite – Micheal Port

One thing I loved: Contrariness!  This is a smack on the head that times have changed and we are all information overloaded. It takes some thought about how to develop expertise?  This made me want more than ever to step up my social networking even though I love cold calling and will fight in its favor.

Tribes: We Need You to Lead Us – Seth Godin

Made to Stick: Why Some Ideas Survive and Others Die – Chip Heath and Dan Heath

Employing Generation Why – Eric Chester

The Five Dysfunctions of a Team: A Leadership Fable – Patrick Lencioni

Taming Your Gremlin (Revised Edition): A Surprisingly Simple Method for Getting Out of Your Own Way – Rick Carson


Ruth Schwartz

Ruth Schwartz is the author of "The Key to the Golden Handcuffs". She is a high performance business consultant and leadership coach. Connect with Ruth to participate in the conversation. Google+, Facebook, Twitter, YouTube .